The Challenge

  • The suppliers called the shots
  • Inadequate sales data

What We Did

  • Prioritised business targets
  • Built a data warehouse
  • Captured key data
  • Provided the right tools

The Result

  • Improved sales forecasting
  • Control of suppliers
  • Improved marketing campaign

Kwende, a team of specialist consultants, worked with Blockbuster to design and build a data warehouse to capture, analyse and present business intelligence information to target and improve Blockbuster customer and supplier relationship activities, internal reporting and marketing campaigns. They also defined and documented Blockbuster business processes to facilitate the definition and delivery of Key Performance Indicators for each function within the business.

The project was completed successfully and delivered value to the Blockbuster retail business. I would use the Kwende team again as they were effective in meeting the needs and time frame of our business.

Senior Manager,
Supply Chain & Systems,
Blockbuster Entertainment Ltd